Hi, I'm Arshak

building brands, stories, and a life I love

On a journey to finding purpose and help you do the same.

I’ve quit comfort, taken risks, and started from scratch — not because I have it all figured out, but because I’m willing to try. I believe we all have something powerful inside us — and I’m here to document my journey of unlocking it. Through stories, experiments, and honest content, I hope to inspire you to chase what sets your soul on fire too

Our Communities

Purpose Community

A space for people figuring life out loud through activities, events and experiments

Creator Community

For creators who want to grow, stay real, and make things that matter

Take 100% responsibility for everything that you experience in your life
- Jack Canfield